The secretary of Vira National Photo Festival, referring to the deadline for submitting works to the festival on December 8th, said: “With the cooperation of Saadabad National Art Gallery of Iran (Hamasa), the selected works of Vira Photo Festival will be exhibited in Tehran and Paris.”
According to Artmag.ir quoted by IRNA, the second Vira National Photo Festival with the theme of “Iran Zamin Handicrafts” is being held and the deadline for submitting works to the festival secretariat with an extension period will end on December 8th. This festival tries to motivate producers and entrepreneurs of handicrafts by looking at the interactive impact of tourism and handicrafts on each other, in addition to spreading public awareness and drawing the attention of different communities to the tangible and intangible heritage of Iran.
Madiheh Jamali, Managing Director of Vira Awareness House (Vira Tourism House) and Secretary of Vira National Photo Festival, said: “This festival aims to flip the tourism community to become aware of the overt and covert capacities to attract tourists. This course is about handicrafts.” We paid and last year we focused on the clothes of Iranian tribes.
She added: “Last year, valuable content in the field of Iranian ethnic clothing was compiled and documented, and we tried to introduce and preserve Iranian ethnic clothing as a cultural and tourist attraction.”
The secretary of Vira National Photo Festival stated: In the second period, we focused on handicrafts and traditional arts and produced and published good content. We also talked to experts and specialists in this field about the capacities and challenges facing the development and production of handicraft products.
Iranian handicrafts have a high capacity to attract tourists, the beauty and quality and variety of colors and glazes of handicrafts and even its practicality in life attracts more enthusiasts and tourists. Targeted marketing and advertising can attract foreign tourists to this genuine Iranian capacity in addition to domestic tourists.
Jamali added: “In the second period, we expanded our activities. During the festival, the Saadabad National Art Gallery of Iran (Hamasa) also joined the festival and was appointed, fter the introduction of the winners, the selected works of the festival will be exhibited in this gallery in early December 22, and a certificate will be awarded by the Ministry of Heritage, Culture, Tourism and Handicrafts.
The secretary of Vira National Photo Festival said: “In these two periods, the audience of Vira Festival is domestic artists, but next year we plan to launch the international part of the festival for Iranians abroad and foreigners interested in Iran or tourists who have experienced travel to Iran.” . During this period, we planned to show selected photos in galleries abroad, which in collaboration with Hamasa Gallery, some of the selected works of the Viera Festival will be exhibited in Paris after being shown in Tehran.
The director of Vira Tourism House explained: “Holding an exhibition abroad will be an excuse to hold the festival internationally from next year and receive photos from foreign artists with topics in the field of heritage, culture, tourism and handicrafts.”
Jamali said about awarding the festival prizes: to the first to third persons of the adult section, competition statue, plaque of honor, festival book and cash prizes (5 million Tomans) and to the first to third persons of the children and adolescent section (student) of the competition statue, plaque of honor , Festival books and cash prizes will be awarded. Due to the fact that some handicraft artists sent photos of their works, but these images are not professional photographs, but due to their artistic status, gifts are also considered for these people.
The secretary of Vira National Photo Festival emphasized the need to produce content in the field of handicrafts and said: “As much as there are photos of ancient historical monuments and natural attractions of Iran, quality and professional photos of magnificent works, artists and the principle of art and skills in handicrafts and traditional arts in Not available, Viera Festival tries to enrich the content treasure in cyberspace, the World Wide Web and search engines by producing content and sharing submitted photos, so that everyone can search for the name of Iran, along with all the images, beautiful photos of art, see also the original Iranian.
The secretary of the Vira National Photo Festival, referring to the deadline for submitting works to the secretariat on December 8th, said: The works submitted to the festival by the end of December will be judged by Saeed Mahmoudi Aznaveh, Bijan Seifan and Massoud Zenderouh Kermani.
Photographers under the age of 18 participate in the student section of the festival
The Permanent Secretariat of the Vira National Photo Festival had announced a call: The second Vira National Photo Festival with the theme “Iran Zamin Handicrafts” in two sections for adults (professionals and amateurs) and children and adolescents (students) by the Vira Awareness House (Home Vira Tourism will be held in November and December.
All photos must be taken within the geographical borders of Iran, and all Iranian amateur and professional photographers in this festival and children and adolescents up to 18 years old can participate in the “Student Section” of the festival.
Registration and sending of photos started on October 8 and will continue until December 8, 2021, and the initial acceptors of the festival will be announced in the first week of December. Also, the closing ceremony and announcement of the final results will be held at the end of December 2021 and the book of the exhibition will be published at the same time.
Ministry of Heritage, Culture, Tourism and Handicrafts, Ministry of Culture and Islamic Guidance, Iran Nomadic Affairs Organization, parent company of Iran Tourism Development, Social Deputy of Tehran Municipality and the country’s metropolitan municipalities in holding Second National Vira Photo Festival with Vira Conscious Attitude House (Tourism House Viera) and the Festival Policy Council cooperate and participate.
Introducing Iran’s natural and cultural attractions and capacities, introducing active photographers related to cultural heritage, tourism, handicrafts and environment, encouraging and specialized training to increase the quality and quantity of photography in the field of tourism, cultural heritage and environment, are the main goals of the Second Vira National Photo Festival.
Those interested in learning about the conditions and rules of the festival, getting acquainted with the jury, registering and sending the works and prizes of the festival can refer to the website of Vira Tourism House.
The secretariat of Second Viera Photo Festival has announced that the exhibition of the festival’s works will be held according to the general condition of Corona and with the necessary permits from the National Corona Headquarters and full observance of health instructions.
